Privacy Policy

Controller

The entity responsible for data processing on this website in accordance with the General Data Protection Regulation (GDPR) is:

matzerath Marketing & Sales OHG
Ungerather Kirchweg 68
41366 Schwalmtal, Germany
Email: post@matzerath.marketing
Phone: +49 2163-5781311

1. Collection and Storage of Personal Data and the Nature and Purpose of their Use

a) When Visiting Our Website
When you visit our website, certain information is automatically sent to our website server and temporarily stored in a so-called log file. This information includes:

• IP address of the requesting computer
• Date and time of access
• Name and URL of the retrieved file
• Website from which access occurs (referrer URL)
• Browser used and possibly the operating system and the name of the access provider

This data is required for technical reasons to ensure a smooth connection and comfortable use of our website, to analyze system security, and to optimize our services.

Legal basis: Art. 6 Para. 1 lit. f GDPR (legitimate interest in technical security and optimization).

b) Use of the Contact Form and Communication
You can contact us at any time via the contact form on our website. Providing a valid email address is required to answer your inquiry. You can also reach us via email, WhatsApp, or by phone.

Legal basis: Art. 6 Para. 1 lit. a GDPR (consent).

c) Ordering in the Webshop and Creating a Customer Account
When using our webshop, we collect the following personal data for contract processing:

• First and last name
• Address
• Email address
• Phone number
• Payment information (depending on the chosen payment method)

This data is required for order processing and to fulfill our contractual obligations. You can optionally create a customer account to facilitate future orders.

Legal basis: Art. 6 Para. 1 lit. b GDPR (fulfillment of the contract).

2. Disclosure of Data to Third Parties

We only pass on your personal data to third parties if this is legally permissible or if you have consented to it. As part of order processing, your data will be shared with our service partners:

• Shipping service providers: DHL and DPD
• Payment service providers: PayPal, Amazon Pay, and Stadtsparkasse Mönchengladbach

These service providers only receive the data necessary for the respective service. However, the responsibility for handling your data remains with us in these cases.

Legal basis: Art. 6 Para. 1 lit. b GDPR (fulfillment of the contract).

3. Cookies and Tracking Technologies

Our website uses cookies to provide you with a better user experience. Some cookies are necessary for the website to function, while others help us analyze user behavior on the website and continuously improve it.

When you first visit our website, a cookie notice will be displayed, in which you can give your consent for the use of certain cookies.

Legal basis: Art. 6 Para. 1 lit. a GDPR (consent) and Art. 6 Para. 1 lit. f GDPR (legitimate interest in analysis and improvement of the website).

4. Google Analytics and Meta Pixel

We use Google Analytics, a web analytics service provided by Google LLC (“Google”), to analyze website usage. Google Analytics uses cookies to collect information about how you use our website and typically transmits this information to servers in the USA. With this information, we can optimize our offerings.

Meta Pixel (Facebook Pixel): Our website has the Meta Pixel plugin integrated, which is provided by Meta Platforms, Inc. This allows us to display targeted ads to you on social networks. In this process, a direct connection is established between your browser and the respective social media provider's server.

Legal basis: Art. 6 Para. 1 lit. a GDPR (consent).

5. Social Media Plugins

Our website uses social media plugins from providers like Facebook and Instagram to make it easier for you to share content on social networks. By using these plugins, a direct connection is established between your browser and the server of the respective social media provider.

Legal basis: Art. 6 Para. 1 lit. f GDPR (legitimate interest in interaction with our customers).

6. Rights of the Data Subjects

You have the following rights regarding your personal data stored with us:

• Right to Access (Art. 15 GDPR): You can request information about your data stored with us.
• Right to Rectification (Art. 16 GDPR): You can request the correction of incorrect or incomplete data.
• Right to Erasure (Art. 17 GDPR): You can request the deletion of your personal data.
• Right to Restrict Processing (Art. 18 GDPR): You have the right to request the restriction of the processing of your personal data.
• Right to Data Portability (Art. 20 GDPR): You can request that your data be transferred to another controller.

7. Right of Withdrawal

If you have given us consent for data processing, you can withdraw it at any time. The legality of the processing of your data until the withdrawal remains unaffected.

8. Newsletter

When you sign up for our newsletter, we process the personal data you provide (e.g., your email address and possibly your name) to regularly send you information about our products and offers.

The legal basis for processing your data is your consent according to Art. 6 Para. 1 lit. a GDPR. You can withdraw your consent at any time by unsubscribing from our newsletter. You will find the unsubscribe link in each newsletter email.

We use a third-party provider (Rapidmail) to send the newsletter. Your data is only used for this purpose and is not shared with third parties unless necessary for the provision of the service.

9. Currentness and Changes to this Privacy Policy

This privacy policy is current as of 2024-11-01. Due to the ongoing development of our website and our offerings, or due to changes in legal or regulatory requirements, it may become necessary to amend this privacy policy.